How many charms do I need for my wrist size?

Approximate LengthNumber of charms
6 1/4 inches (Very Short)16
6 1/2 inches (Short)17
7 inches (Medium)18
7 1/4 inches (Medium Long)19
7 3/4 inches (Long)20
8 inches (Extra Long)21

Do I have to have some special tool to put together my Italian charms bracelet?

No. No tool is reqiured to assemble a bracelet. However, using a special tool can help especially if you're just starting out.

How do I put together my bracelet?




When assembling an Italian charm bracelet, keep in mind that each charm slides out to one side and can only be linked in one direction.

1. Take an individual charm and push on the top of the charm to slide it open.
Italian charms instructions 1

2. The sliding part has a small opening on the bottom. Hook that opening onto the opposite side of an adjacent charm.


3. Release the charms to lock them into place.

Italian charm bracelets instructions 3

What brands are your Italian charms compatible with?


All major brands, including Nomination, Zoppini, Boxing, Talexia, Unodomani, Puzzle, and many others.

What width charms do you sell?


Our Italian charms are of the most popular 9mm size (sometimes called medium or regular size.) This is the most popular size you see everywhere.


Do you have a printed catalog?


We currently do not have a printed catalog. Our selection changes too quickly to keep it up.

Do you accept checks/money orders?


If you would like to pay via check or money order, first sign up for a free PayPal account at www.paypal.com. Then, select PayPal as your payment option during checkout and follow instructions.

What are Italian charms & Italian charm bracelets?


What sets Italian charm bracelets apart from other types of jewelry is that you can customize your bracelet to have any look you want. For example, someone who loves animals and likes to travel can add animal charms and various travel-themed charms to the bracelet.

Unlike the classic charm bracelets, Italian charm bracelets are created entirely out of the individual links. Each link connects to the adjacent links making up the entire bracelet.

What should I look for when buying Italian charms?


There is a simple answer and a not so simple answer to this question.

The simple answer is that you should look for an established and well-recognized brand of merchandise from a reputable merchant.

Unfortunately, the top brands come at a top price costing anywhere between $12 to $18 per each individual Italian charm link. While the price is justifiable for the small number of charms manufactured with solid gold; most of the time you're just paying for the brand name with no noticeable improvement in quality.

Since an average bracelet has about 18 links, you would be spending about $324 to complete your bracelet.


Who sells Italian charms?

Trying to find good quality Italian charms at a good price can be frustrating, especially because the market is very fragmented and there's a wide variation in quality and price.

On the one hand, you have high volume sellers (let's call them distributors) who buy stock directly from importers and manufacturers and then move large quantities of product at a lower price.

On the other hand, you have resellers and retailers who purchase on the wholesale market and from other resellers. Generally, they offer a wider selection, but maintain smaller stock and have higher prices.

Somewhere in between you have a whole range of smaller operators and hobbyists.

If you really want great quality and great prices -- and who doesn't? -- you want to find a distributor who also sells retail. (Ok, I make no secret of the fact that we are one of those.)

Good Italian charms vs. bad Italian charms

Ok, let's say you found a distributor and they have great prices and good selection. How do you know that the Italian charms they sell are high quality?

Apart from the logo on the back (that might or might not mean anything), consider how their charms are made.

After selling over 500,000 charms, we can say with confidence that these are the top factors to consider:
  • The type of metal used for the charm
  • How the picture side (the "face") of a charm is attached to the base
  • How the "face" is protected from friction
  • The thickness of the metal used for the picture side
  • The quality of the spring mechanism inside the charm.
That last item used to be an issue, but these days it seems that nearly all manufacturers supply quality mechanisms.

Good Italian charms will follow these guidelines:
  • They are made of industry grade stainless steel (304 or 316)
  • Soldered attachment is generally better
  • Resin (or epoxy) is used to seal the enameled surface
  • The front of the charm is made of metal that is at least 0.4mm thick. You should be able to see that from the pictures. Really cheap charms look "flat" because instead of connecting a metal plate to the front of the charm, they push a part of surface of the charm out and then apply paint to it. Such charms are generally junk.
Italian charms we sell all follow the guidelines outlined above. We actually pay a little bit extra to have thicker metal and better coating. Thus, we have very few defective charms. For example, this year we've had none (zero) charms returned due to bad spring mechanisms.